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Digital Strategy

A data-driven digital strategy is imperative to reach audiences in their preferred media channels. This strategy should be informed by a consistent, integrated, and repetitive narrative that informs creative, copy, and all digital assets. If this is new to you, no problem. Read below.

TikTok Dominating Social Media Usage Among Gen Z & Millennials

Michael Brito
Nov 8, 2021

2022 Digital Marketing Budgets Increasing: According to Gartner CMO Survey

Michael Brito
Nov 7, 2021

Social Media Trends for 2022 by HubSpot & Talkwalker

Michael Brito
Nov 4, 2021

The Top 5 Consumer Insights to Guide Your Advertising Campaign Strategy

Michael Brito
Oct 25, 2021

Best Brands on Social Media: You Won’t Be Surprised Who’s on Top

Michael Brito
Oct 14, 2021

So, You Want to Be a Social Media Manager? Here’s What It Takes to Be Successful

Michael Brito
Jan 4, 2021

B2B Technology Marketing Trends & Best Practices

Michael Brito
Jun 15, 2020

Customer Attention is at a Premium. Learn How to Break Through

Michael Brito
Apr 22, 2020

Share of Voice (SOV): A Measurement for PR, Social Media & SEO

Michael Brito
Mar 29, 2020

What is Audience Relevance & Why Should Brands Know This?

Michael Brito
Feb 17, 2020

How Do You Measure Social Media Influence?

Michael Brito
Feb 14, 2020

Audience Analysis: The Essential Guide for Marketers in 2023

Michael Brito
Jan 11, 2020

How to Reach IT Decision Makers (ITDMs) With the Right Message

Michael Brito
Jan 5, 2020

Digital Ecosystem: Connecting Internal, External Audiences, Data & Platforms

Michael Brito
Oct 16, 2018

Who Are The Top US Brands that Consumers Can’t Live Without?

Michael Brito
Sep 17, 2018

Here’s Why Reddit Social Listening is Critical: Purchase Intent

Michael Brito
Sep 14, 2018

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Michael Brito

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