{"id":9446,"date":"2023-03-28T21:07:10","date_gmt":"2023-03-28T21:07:10","guid":{"rendered":"https:\/\/www.britopian.com\/?p=9446"},"modified":"2023-11-02T23:14:47","modified_gmt":"2023-11-02T23:14:47","slug":"global-social-media-trends-2023","status":"publish","type":"post","link":"https:\/\/www.britopian.com\/trends\/global-social-media-trends-2023\/","title":{"rendered":"2023 Global Social Media Trends Report: Top 10 Summarized"},"content":{"rendered":"
HubSpot and Brandwatch just released a 2023 Global Social Media Trends Report. I highly recommend you download it here<\/a> (email required). It has actionable insights and recommendations, data points, and beautiful visuals. <\/p>\n\n\n\n I summarized the top 10 trends below and added my commentary. Some of these trends are not new, just iterations and evolutions from previous years.<\/p>\n\n\n\n As we navigate through 2023, the importance of fostering a dynamic digital community has become undeniable. No longer a mere option, it’s the beating heart of modern marketing strategies. As a result, marketers now find themselves pivoting towards nurturing digital communities, a shift reflected in the staggering 90% who deem this strategy important.<\/p>\n\n\n\n But it’s not just the marketers thinking about building online communities. Consumers are also on the move, with 20% starting to use and engage in communities\u2014a testament to their growing prominence and appeal.<\/p>\n\n\n\n Equally telling is the surge in social media chatter surrounding communities, registering a significant increase of 16% over the last three years. This uptick in discussion mirrors the escalating significance of online communities<\/a> in the digital landscape.<\/p>\n\n\n\nBuilding Community is No Longer Optional<\/strong><\/h3>\n\n\n\n