{"id":8569,"date":"2023-01-22T15:59:40","date_gmt":"2023-01-22T15:59:40","guid":{"rendered":"https:\/\/www.britopian.com\/?p=8569"},"modified":"2023-01-29T07:57:21","modified_gmt":"2023-01-29T07:57:21","slug":"digital-transformation-influencers-2023","status":"publish","type":"post","link":"https:\/\/www.britopian.com\/data\/digital-transformation-influencers-2023\/","title":{"rendered":"Who are the Top Digital Transformation Influencers in 2023?"},"content":{"rendered":"<div id=\"bsf_rt_marker\">\n<p>Digital transformation influencers deliver industry thought leadership and insightful commentary about business, software, change management, and innovation. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-the-digital-transformation-influencers-of-2023\">The Digital Transformation Influencers of 2023<\/h4>\n\n\n\n<div class=\"wp-block-columns has-background is-layout-flex wp-container-core-columns-layout-1 wp-block-columns-is-layout-flex\" style=\"background-color:#f7f7f7\">\n<div class=\"wp-block-column has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#f7f7f7\">\n<ul>\n<li><a href=\"https:\/\/twitter.com\/danielnewmanUV\">Daniel Newman<\/a>, Analyst<\/li>\n\n\n\n<li><a href=\"https:\/\/twitter.com\/CRudinschi\">Carolina Rudinschi<\/a>, Technologist<\/li>\n\n\n\n<li><a href=\"https:\/\/twitter.com\/tcrawford\">Tim Crawford<\/a>, Advisor<\/li>\n\n\n\n<li><a href=\"https:\/\/www.linkedin.com\/in\/fitzerland\/\">Andy Fitze<\/a>, Futurist<\/li>\n\n\n\n<li><a href=\"https:\/\/twitter.com\/reneelertzman\">Renee Lertzman<\/a>, Author<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#f7f7f7\">\n<ul>\n<li><a href=\"https:\/\/twitter.com\/BernardMarr\">Bernard Marr<\/a>, Author<\/li>\n\n\n\n<li><a href=\"https:\/\/twitter.com\/TedSchadler\">Ted Schadler<\/a>, Analyst<\/li>\n\n\n\n<li><a href=\"https:\/\/twitter.com\/Thomas_Husson\">Thomas Husson<\/a>, Analyst<\/li>\n\n\n\n<li><a href=\"https:\/\/twitter.com\/brucemr\">Bruce Robertson<\/a>, Analyst<\/li>\n\n\n\n<li><a href=\"https:\/\/twitter.com\/ErickaChick\">Ericka Chickowski<\/a>, Editor<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<p>Digital transformation is the revolution of current business processes and models to meet the demands of an ever-evolving digital environment. This transformation involves modernizing outdated systems, tools, and strategies with more efficient and advanced digital technology. Digital transformation can help businesses to automate repetitive tasks, become more customer-centric, improve data analysis, enable remote collaboration between teams, facilitate cost savings, and even determine trends to stay ahead of the competition.<\/p>\n\n\n\n<p>In essence, it allows businesses to leverage technological advances to gain a competitive advantage. The goal of digital transformation is for organizations to move away from manual processes and make the pivotal shift towards digitization for improved accuracy, efficiency, resilience, and growth opportunities.<\/p>\n\n\n\n<p>Change management is similar. It&#8217;s the process of addressing and managing the effects of changes in any context, be it an organization, team, structure, or system. Change management effectively manages the people side of change as it systematically and strategically works towards organizational goals and objectives. It involves understanding a company&#8217;s culture, leveraging techniques like communication, and engaging stakeholders to drive change at a systemic level while mitigating risks associated with initiatives undertaken due to the change process.<\/p>\n\n\n\n<p>Ultimately, effective change management enables organizations to achieve desired outcomes by leading processes that provide direction and clarity amid interruptions in the business cycle.<\/p>\n\n\n\n<p>Here&#8217;s a full breakdown of <a href=\"https:\/\/www.britopian.com\/data\/digital-transformation-topics-research\/\">digital transformation research topics<\/a> based on media, audience, and influencer analyses.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">How were these Digital Transformation influencers ranked?<\/h4>\n\n\n\n<p>The standard way to measure influence is by using four data points<\/p>\n\n\n\n<ul>\n<li><strong>Reach:<\/strong>&nbsp;Audience or community size<\/li>\n\n\n\n<li><strong>Relevance:<\/strong>&nbsp;Volume of relevant and topical conversation<\/li>\n\n\n\n<li><strong>Resonance:<\/strong>&nbsp;Audience engagement with their content<\/li>\n\n\n\n<li>Reference: Being referenced or mentioned by other influencers<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">2022 Digital Transformation &amp; Change Management Influencers<\/h4>\n\n\n\n<p>Below are influencers leading the conversation about digital transformation and change management in 2022. I created a <a href=\"https:\/\/twitter.com\/i\/lists\/1351990033482280960\">Twitter list<\/a> in case you would like to follow and understand the context of some of their conversation.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1920\" src=\"https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/digital-transformation-influencers.jpg\" alt=\"2022 list of digital transformation influencers\" class=\"wp-image-2519\" srcset=\"https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/digital-transformation-influencers.jpg 1920w, https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/digital-transformation-influencers-300x300.jpg 300w, https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/digital-transformation-influencers-1024x1024.jpg 1024w, https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/digital-transformation-influencers-150x150.jpg 150w, https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/digital-transformation-influencers-768x768.jpg 768w, https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/digital-transformation-influencers-1536x1536.jpg 1536w, https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/digital-transformation-influencers-270x270.jpg 270w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p>Using the same methodology above, we created additional <a href=\"https:\/\/www.britopian.com\/tag\/influencer-list\/\">technology influencer lists<\/a> below. <strong>Don&#8217;t forget:<\/strong> Use these lists as a starting point. <\/p>\n\n\n\n<div class=\"wp-block-columns has-background is-layout-flex wp-container-core-columns-layout-2 wp-block-columns-is-layout-flex\" style=\"background-color:#f7f7f7\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul>\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/ai-influencers\/\">AI Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/machine-learning-influencers\/\">Machine Learning Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/blockchain-influencers\/\">Blockchain Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/data-science-influencers\/\">Data Science Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/iot-influencers\/\">IoT Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/5g-influencers\/\">5G Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/data\/digital-transformation-influencers-2023\/\">Digital Transformation Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/top-cybersecurity-influencers\/\">Cybersecurity Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/cloud-computing-influencers\/\">Cloud Computing Influencers<\/a><\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul>\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/data-security-influencers\/\">Data Security Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/devops-influencers\/\">DevOps Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/secops-influencers\/\">SecOps Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/aiops-influencers\/\">AIOps Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/hrtech-influencers\/\">HR Tech Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/clubhouse-influencers\/\">Clubhouse Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/social-audio-journalists\/\">Social Audio Journalists<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/social-audio-influencers\/\">Social Audio Influencers<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/b2b-tech-influencers\/\">B2B Tech Influencers<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.linkedin.com\/newsletters\/6986815013789335552\/?displayConfirmation=true\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"200\" src=\"https:\/\/www.britopian.com\/wp-content\/uploads\/2022\/11\/data-drop-newsletter-1.png\" alt=\"\" class=\"wp-image-7858\" srcset=\"https:\/\/www.britopian.com\/wp-content\/uploads\/2022\/11\/data-drop-newsletter-1.png 1280w, https:\/\/www.britopian.com\/wp-content\/uploads\/2022\/11\/data-drop-newsletter-1-300x47.png 300w, https:\/\/www.britopian.com\/wp-content\/uploads\/2022\/11\/data-drop-newsletter-1-1024x160.png 1024w, https:\/\/www.britopian.com\/wp-content\/uploads\/2022\/11\/data-drop-newsletter-1-768x120.png 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p><strong>Related Content<\/strong><\/p>\n\n\n\n<ul class=\"has-background\" style=\"background-color:#f7f7f7\">\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/influencer-marketing-trends\/\">Influencer marketing trends<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/stats-case-studies\/\">Influencer marketing case studies<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.britopian.com\/influencer-marketing\/influencer-marketing-guide\/\">B2B influencer marketing strategy<\/a><\/li>\n<\/ul>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Digital transformation influencers deliver industry thought leadership and insightful commentary about business, software, change management, and innovation. The Digital Transformation Influencers of 2023 Digital transformation is the revolution of current business processes and models to meet the demands of an ever-evolving digital environment. This transformation involves modernizing outdated systems, tools, and strategies with more efficient [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":7683,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ub_ctt_via":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":"","_jetpack_memberships_contains_paid_content":false},"categories":[5,62],"tags":[97,67],"featured_image_src":"https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/HR-influencer-list.jpg","author_info":{"display_name":"Michael Brito","author_link":"https:\/\/www.britopian.com\/author\/michael-brito\/"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.8 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Who are the Top Digital Transformation Influencers in 2023?<\/title>\n<meta name=\"description\" content=\"Digital transformation influencers are mostly analysts, consultants, and strategy advisers talking about business and change management.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.britopian.com\/data\/digital-transformation-influencers-2023\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Who are the Top Digital Transformation Influencers in 2023?\" \/>\n<meta property=\"og:description\" content=\"Digital transformation influencers are mostly analysts, consultants, and strategy advisers talking about business and change management.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.britopian.com\/data\/digital-transformation-influencers-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"Michael Brito\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-22T15:59:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-29T07:57:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/HR-influencer-list.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Michael Brito\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michael Brito\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.britopian.com\/data\/digital-transformation-influencers-2023\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.britopian.com\/data\/digital-transformation-influencers-2023\/\"},\"author\":{\"name\":\"Michael Brito\",\"@id\":\"https:\/\/www.britopian.com\/#\/schema\/person\/b4195f19ee522e8845cf3f84f900aad0\"},\"headline\":\"Who are the Top Digital Transformation Influencers in 2023?\",\"datePublished\":\"2023-01-22T15:59:40+00:00\",\"dateModified\":\"2023-01-29T07:57:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.britopian.com\/data\/digital-transformation-influencers-2023\/\"},\"wordCount\":459,\"publisher\":{\"@id\":\"https:\/\/www.britopian.com\/#\/schema\/person\/b4195f19ee522e8845cf3f84f900aad0\"},\"image\":{\"@id\":\"https:\/\/www.britopian.com\/data\/digital-transformation-influencers-2023\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.britopian.com\/wp-content\/uploads\/2021\/01\/HR-influencer-list.jpg\",\"keywords\":[\"Influencer List\",\"Top B2B Influencer Lists\"],\"articleSection\":[\"Analytics &amp; 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