{"id":1611,"date":"2020-01-10T13:53:51","date_gmt":"2020-01-10T13:53:51","guid":{"rendered":"https:\/\/britopian.com\/?p=1611"},"modified":"2023-11-19T08:22:37","modified_gmt":"2023-11-19T08:22:37","slug":"influencer-marketing-guide","status":"publish","type":"post","link":"https:\/\/www.britopian.com\/influencer-marketing\/influencer-marketing-guide\/","title":{"rendered":"B2B Influencer Marketing Strategy: The Guide for Success in 2023"},"content":{"rendered":"
You probably won’t hear much about tech brands building a B2B influencer marketing strategy in the media. You won’t see a Super Bowl half-time commercial featuring a tech influencer<\/a> campaign. You’ll never see billboards with B2B influencers posing next to a data center. It just won’t happen. Yet, B2B influencer marketing is the most effective digital marketing strategy to influence B2B buyers and change brand perception.<\/p>\n\n\n