{"id":3,"count":54,"description":"Influencer marketing for consumer and B2B brands is now an integral piece of a digital marketing program. Leveraging 3rd party voices to influence consumer purchase is key to building and maintaining brand relevance. Don't just do this because your competitors are doing it. It's the right thing to do. Learn how below.","link":"https:\/\/www.britopian.com\/category\/influencer-marketing\/","name":"Influencer Marketing","slug":"influencer-marketing","taxonomy":"category","parent":0,"meta":[],"acf":[],"yoast_head":"\nLearn More About Influencer Marketing Programs for Your Brand<\/title>\n<meta name=\"description\" content=\"Learn how to launch, manage and scale your influencer marketing program for consumer and B2B brands across all media channels.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.britopian.com\/category\/influencer-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Influencer Marketing Archives\" \/>\n<meta property=\"og:description\" content=\"Learn how to launch, manage and scale your influencer marketing program for consumer and B2B brands across all media channels.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.britopian.com\/category\/influencer-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Michael Brito\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\/\/www.britopian.com\/category\/influencer-marketing\/\",\"url\":\"https:\/\/www.britopian.com\/category\/influencer-marketing\/\",\"name\":\"Learn More About Influencer Marketing Programs for Your Brand\",\"isPartOf\":{\"@id\":\"https:\/\/www.britopian.com\/#website\"},\"description\":\"Learn how to launch, manage and scale your influencer marketing program for consumer and B2B brands across all media channels.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.britopian.com\/category\/influencer-marketing\/#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.britopian.com\/category\/influencer-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.britopian.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Influencer Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.britopian.com\/#website\",\"url\":\"https:\/\/www.britopian.com\/\",\"name\":\"Michael Brito\",\"description\":\"Digital Marketing & Analytics\",\"publisher\":{\"@id\":\"https:\/\/www.britopian.com\/#\/schema\/person\/b4195f19ee522e8845cf3f84f900aad0\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.britopian.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\/\/www.britopian.com\/#\/schema\/person\/b4195f19ee522e8845cf3f84f900aad0\",\"name\":\"Michael Brito\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.britopian.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.britopian.com\/wp-content\/uploads\/2022\/10\/michael-brito-britopian.jpg\",\"contentUrl\":\"https:\/\/www.britopian.com\/wp-content\/uploads\/2022\/10\/michael-brito-britopian.jpg\",\"width\":1080,\"height\":1080,\"caption\":\"Michael Brito\"},\"logo\":{\"@id\":\"https:\/\/www.britopian.com\/#\/schema\/person\/image\/\"},\"description\":\"Michael Brito is a Digital OG. 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