Michael Brito

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  • Influencer Marketing
  • Audience Analysis
  • Blog
  • Books
  • Speaking
  • About
  • Contact

Welcome to Brito Labs!

Welcome to my social media analytics blog. Here you will find my thoughts & perspectives on how to use data analytics to inform public relations, content and influencer marketing. I'm call it Brito Labs because I am constantly experimenting with data trying to find new ways to make it actionable.
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[VIDEO] Learning Paid Social is a Critical Skill for College Students
Video

Learning paid social is a critical skill that college students must embrace when pursuing a PR, marketing or journalism degree.

20th Dec 2020
[VIDEO] SJSU Public Relations: A Conversation With PR Sarah Evans
Video

PR Sarah Evans shares her career journey, ups and downs with my SJSU Public Relations class at San Jose State University.

25th Nov 2020
How to Optimize Your LinkedIn Profile in 30 Minutes or Less
Video

Learn how to optimize your LinkedIn profile is the first of many steps to build your personal brand and differentiate yourself from others.

[VIDEO] What is Your Personal Brand Statement? This is for Students.
Video

A personal brand statement is a written narrative defining who you are, your purpose, and why others should care about it.

31st May 2020

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