Report Archives

35% of Marketers Will Prioritize Demand Generation Marketing in 2022

Report

According to HubSpot’s 2021 State of Marketing, about 35% of marketers surveyed are prioritizing demand generation marketing in 2022.

13th Dec 2021

What Can We Learn from the Top Digital Marketing Programs in 2021?

Report

Heading into 2022, marketers are asking themselves what to expect with their digital marketing programs in the not-so post-pandemic world.

11th Dec 2021

How to Create a Customer Engagement Strategy That Builds Brand Equity

Report

Building a customer engagement strategy is built from the foundation of social business and is a significant part of any B2B brand strategy.

06th Dec 2021

Social Customer Service: A Marketing Trend Worth Considering

Report

Social customer service is about solving customer inquiries quickly and efficiently within the social channels where they spend their time.

05th Dec 2021

Community Content: TikTok Made Me Buy It, Do It, Share It

Report

Community content is another way of saying user generated content (UGC), which is a marketing tactic that is trusted by online audiences.

Creating Shareable Content: One Marketing Trend to Pay Attention To

Report

Creating shareable content is something that marketers must do in every social channel in order to capture the attention of their audiences.

04th Dec 2021

Gen Z Shopping Habits & Trends: WOM & Influencers Lead the Way

Report

Gen Z shopping habits and trends are heavily influenced by friends & family. Influencers also play a critical role in their shopper journey.

26th Nov 2021

[VIDEO] Digital Marketing Budget Breakdown: Gartner CMO Survey

Report

Gartner’s CMO report highlights the digital marketing budget breakdown based on a survey of over 400 CMOs and marketing executives.

07th Nov 2021

Audio

Still think the Gen Z audience isn’t on Twitter? Think again. This new Twitter study shows this generation to be thriving on the platform.

26th Oct 2021

[VIDEO] What Are Your Content Marketing Strategy Goals for 2022?

Report

Your content marketing strategy goals should align to awareness, consideration and thought leadership to lead generation and sales.

18th May 2021

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Michael Brito

Welcome to Brito Labs!

According to HubSpot’s 2021 State of Marketing, about 35% of marketers surveyed are prioritizing demand generation marketing in 2022.

Heading into 2022, marketers are asking themselves what to expect with their digital marketing programs in the not-so post-pandemic world.

Building a customer engagement strategy is built from the foundation of social business and is a significant part of any B2B brand strategy.

Social customer service is about solving customer inquiries quickly and efficiently within the social channels where they spend their time.

Community content is another way of saying user generated content (UGC), which is a marketing tactic that is trusted by online audiences.

Creating shareable content is something that marketers must do in every social channel in order to capture the attention of their audiences.

Gen Z shopping habits and trends are heavily influenced by friends & family. Influencers also play a critical role in their shopper journey.

Gartner’s CMO report highlights the digital marketing budget breakdown based on a survey of over 400 CMOs and marketing executives.

Still think the Gen Z audience isn’t on Twitter? Think again. This new Twitter study shows this generation to be thriving on the platform.

Your content marketing strategy goals should align to awareness, consideration and thought leadership to lead generation and sales.

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