Public Relations Archives - Michael Brito

You Should Prioritize These Top 7 Qualities When Hiring a PR Agency

Hiring a PR agency is a strategic investment and should be taken seriously. Here are the top 7 qualities you should prioritize when doing so.

What Are The Top Public Relations Skills You Should Master?

If you want to work in PR or communications, you need to learn and master these five public relations skills and master the craft.

4 Factors When Building a Media Relations & Data-Driven PR Strategy

Building a data-driven media relations and PR strategy requires integration, alignment, flawless execution and a solid measurement approach.

Marketing Analytics Skills: What You Need To Know To Blow Minds

To pursue a career in social media or PR, you’ll need to master these top marketing analytics skills – collect, analyze & contextualize data.

Understanding PR Measurement Can Make or Break Your Career

PR measurement along with the investment in media measurement tools are important to illustrate business value to all stakeholders.

The State of Journalism Today: News, Reporting & Social Media

The state of journalism today has shifted as the platforms, priorities and expectations of journalists are changing faster than ever before.

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