Media Monitoring Services, Tools, & Software for PR Pros
Explore the latest Buying Guide: Top Media Monitoring Software for Buying Guide: Top 10 Media...
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Media Monitoring Services, Tools, & Software for PR Pros
Explore the latest Buying Guide: Top Media Monitoring Software for Buying Guide: Top 10 Media...
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How to Identify Topically Relevant News Media Outlets
You can’t just flip a coin and choose which media outlet you want to pitch. Well, you can,...
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Earned Media Value: It’s Not The Right Metric for Measurement
Key Takeaways Rethink Earned Media Value: Earned Media Value (EMV) is a flawed metric. It doesn’t...
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PR Analytics: Turning Data into Actionable Insights
If you want your PR game to rise above the rest, stop guessing and start measuring. Oh, and stop...
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Social Media Monitoring Tools: Strategic Guide for 2024
[Updated February 2024] Key Takeaways Below is a table of the top Social Media Monitoring Tools...
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Cision Acquires Brandwatch: The Integration of Media Monitoring
March 2, 2021: You’ve heard the news. Cision acquired Brandwatch. Consolidation in the social...
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An Analysis of the Most Popular Topics on Clubhouse
Below is a network analysis of the most popular topics on Clubhouse. This type of data can help...
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From Metrics to Meaning: Actionable PR Coverage Reports & Analysis
Key Insights: PR Analysis 📈 🌐 Public Relations: The Architect of Perception. PR is crucial in...
Read More How Actionable Data Insights Can Improve Your Digital Marketing
According to the latest Deloitte CMO Survey, investments in digital marketing have increased since...
Read More Why Multi-Channel PR Intelligence Crushes all Other Measurement
There are many reasons why multi-channel PR intelligence crushes all PR analytics, especially...
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An Analysis of Artificial Intelligence & Blockchain Media Coverage
Researching coverage about specific topics is essential to understanding which media outlets drive...
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