Michael Brito

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  • Influencer Marketing
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  • Blog
  • Books
  • Speaking
  • About
  • Contact

Welcome to Brito Labs!

Welcome to my social media analytics blog. Here you will find my thoughts & perspectives on how to use data analytics to inform public relations, content and influencer marketing. I'm call it Brito Labs because I am constantly experimenting with data trying to find new ways to make it actionable.
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Snackable News: TikTok Reveals Platform Strategy, Reddit Going “All-In” With NFTs

It’s barely June and there’s a lot happening with all the social media platforms like TikTok revealing their platform strategy and more.

24th Jun 2022
Gen Z Shopping Habits: Trends You Need to Know About This Audience
Report

Gen Z shopping habits and trends are heavily influenced by friends & family. Influencers also play a critical role in their shopper journey.

26th Nov 2021

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