Michael Brito

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  • Influencer Marketing
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Welcome to Brito Labs!

Welcome to my social media analytics blog. Here you will find my thoughts & perspectives on how to use data analytics to inform public relations, content and influencer marketing. I'm call it Brito Labs because I am constantly experimenting with data trying to find new ways to make it actionable.
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Clubhouse Audience Analysis: The Data is Changing in Real-time

This Clubhouse Audience Analysis shows that users are changing in real-time, especially as users are joining and participating more often.

30th Mar 2021
Brands On Clubhouse? Well, It Depends Who You Ask.
Article

There is an opportunity for brands on Clubhouse to build community, and activate employees, influencer and customers to be storytellers.

09th Mar 2021
Clubhouse Analytics: How to Measure Audience, Topics and Insights

Get the latest Clubhouse analytics to understand the audience, the topics being discussed and the social media conversations.

28th Feb 2021
Clubhouse News: What’s the Buzz on Social Audio Apps?

Get the latest scoop on Clubhouse news here and see what traditional media is saying about the social audio app space in 2021.

25th Feb 2021
Identifying the Top Media Journalists Covering Social Audio Apps
Influencers

Below is a curated list of social audio journalists that I personally follow based on the quality of content they publish into the market.

24th Feb 2021
Social Audio Influencers: Who’s Paving The Way For Social Audio
Influencers

Brands must think strategically before partnering with social audio influencers to ensure that it aligns with larger marketing initiatives.

[VIDEO] Clubhouse for Brands? Using Social Audio for Storytelling
Article

Using social audio or Clubhouse for brands is one of many channels to tell your story, build brand awareness and drive customer advocacy.

19th Feb 2021
Clubhouse Audience Analysis: How Social Audio Data is Changing

Clubhouse audience data has shifted dramatically since the summer of 2020. Learn more about this audience below.

17th Feb 2021
How Clubhouse & Social Audio Will Change Influencer Marketing
Video

The rise of social audio influencer marketing is exploding but there are things that brands should consider before activating them.

15th Feb 2021
An Analysis of the Most Popular Topics on Clubhouse

See what topics, themes, and media coverage is trending on Clubhouse. The analysis pulls data from social and traditional media in 2020.

09th Feb 2021
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