B2B Archives

How to Create a B2B Social Media Marketing Strategy that Delivers

Article

Read this comprehensive guide on how to build a data-driven B2B social media marketing strategy that delivers business results.

20th Jan 2022

[VIDEO] B2B Social Media Strategy: Working With Technology Influencers

Video

Working with technology and B2B influencers is an integral piece of your overall B2B social media strategy, programs and campaigns.

21st Jan 2021

Influencer Mapping is Essential to Understand Influential Connections

Video

Influencer mapping is a data visualization that shows the relationship between a group of influencers and how they are connected.

25th Jun 2020

[VIDEO] B2B Technology Trends for Marketers: Influencers, Search & Data

Video

The top B2B technology trends for marketers are grounded in data-driven influencer programs, search, SEO and data analytics.

15th Jun 2020

[VIDEO] Influencer Engagement Strategy Can Be 100% Organic

Video

Building an influencer engagement strategy combines research & analytics, real-time listening and creative digital assets.

12th May 2020

[VIDEO] Influencer Intelligence = Understand the Influencer Community

Video

Understanding the influencer community starts with influencer intelligence which will uncover the trends that are driving business forward.

05th May 2020

Influencer Marketing eBook: Grow Your B2B Program With Influencers

Article

Download the latest influencer marketing eBook that provides actionable insights for B2B marketers & corporate communications professionals.

24th Mar 2020

What You Need to Know About the B2B Buyer’s Journey

Video

The B2B buyer journey is complex, unpredictable and dynamic. The only way to reach the buyer with content is by using audience insights.

23rd Mar 2020

[VIDEO] How to Build a B2B Content Marketing Strategy That Resonates

Video

In this video, I talk about using data & analytics to inform a B2B content strategy that breaks through the clutter and reaches audiences.

22nd Mar 2020

[VIDEO] How to Create a Winning B2B Content Marketing Strategy

Video

Building a winning B2B content marketing strategy requires consistent content integration across paid, earned, shared & owned media channels.

16th Mar 2020

Site By Weaving Influence

Michael Brito

Welcome to Brito Labs!

Read this comprehensive guide on how to build a data-driven B2B social media marketing strategy that delivers business results.

Working with technology and B2B influencers is an integral piece of your overall B2B social media strategy, programs and campaigns.

Influencer mapping is a data visualization that shows the relationship between a group of influencers and how they are connected.

The top B2B technology trends for marketers are grounded in data-driven influencer programs, search, SEO and data analytics.

Building an influencer engagement strategy combines research & analytics, real-time listening and creative digital assets.

Understanding the influencer community starts with influencer intelligence which will uncover the trends that are driving business forward.

Download the latest influencer marketing eBook that provides actionable insights for B2B marketers & corporate communications professionals.

The B2B buyer journey is complex, unpredictable and dynamic. The only way to reach the buyer with content is by using audience insights.

In this video, I talk about using data & analytics to inform a B2B content strategy that breaks through the clutter and reaches audiences.

Building a winning B2B content marketing strategy requires consistent content integration across paid, earned, shared & owned media channels.

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