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Content & PR

Content is more than words on a web page, a press release, or a video script. Content needs a story, setting, characters, and a compelling narrative. It needs meaning and memorable creative to complement the words, caption, post, and ad copy. Content marketing uses short stories with a “set up” and “pay off” that compels readers to take action. Learn how below.

LinkedIn Podcast Network: What Does This Mean for B2B Creators?

Michael Brito
Mar 9, 2022

How to Create a B2B Social Media Marketing Strategy that Delivers

Michael Brito
Jan 20, 2022

4 Factors When Building a Media Relations & PR Strategy

Michael Brito
Dec 27, 2021

How to Increase Brand Awareness on Social Media the Right Way

Michael Brito
Dec 23, 2021

What Does Demand Generation Marketing Look Like in 2022

Michael Brito
Dec 13, 2021

How to Build an Integrated Digital Marketing Plan for Your Business

Michael Brito
Dec 11, 2021

What is a Media Company & Why Your Brand Should Be One

Michael Brito
Dec 6, 2021

Why Brand Ambassadors Should Be Prioritized Over Influencers

Michael Brito
Dec 6, 2021

How to Create a Brand & Customer Engagement Strategy in 2022

Michael Brito
Dec 6, 2021

Social Business Enables Real Time Marketing and Communications

Michael Brito
Dec 5, 2021

Social Organization: The Top 12 Strategic Initiatives

Michael Brito
Dec 5, 2021

The Social Business Model Must Deliver Value to All Stakeholders

Michael Brito
Dec 5, 2021

An Enterprise Social Network: Good, Bad, or Whatever?

Michael Brito
Dec 5, 2021

Social Media Customer Service: What’s Old Should Be New Again

Michael Brito
Dec 5, 2021

How to Create Shareable Content That Will Get Results

Michael Brito
Dec 4, 2021

Brand Advocacy: A Personal Example That Marketers Should Pay Attention To

Michael Brito
Nov 15, 2021

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Michael Brito

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