Pulsar is a global audience intelligence platform that helps marketers, researchers, and comms teams understand how audiences think, feel, and act—across platforms and over time. Originally based in London and now operating globally, Pulsar combines social listening, media monitoring, trend tracking, and owned media analytics to deliver a full-spectrum view of digital behavior.
Modules like TRAC power the platform for real-time media monitoring and segmentation, CORE for measuring owned content performance, and TRENDS for long-range trend detection. Its AI capabilities include image recognition, natural language processing, and predictive analytics to break down complex datasets into meaningful insights. Pulsar tracks data across social media, forums, news, blogs, and search signals to capture the full cultural context around any brand, product, or topic.
Following Access Intelligence’s acquisition of Isentia in 2021, Pulsar expanded into APAC with a Sydney office. It serves a broad mix of clients in marketing, research, and corporate strategy. Whether you're shaping a message, launching a campaign, or mapping a cultural shift, Pulsar helps you stay connected to the people who matter.