Accidental SEO
Apr 10, 2007 Michael BritoI own/maintain several websites dating back to 8 years or so. With some of my sites, like this one, I daily monitor my web stats (unique visitors, referring domains, etc.) I’m obsessed with data! With some of my other sites, I rarely, if ever, look at the actual web site much less the stats. However, […]
Posted in Gettin’ Some Love from the Search Engines
Mar 18, 2007 Michael BritoI transferred my blog to this new domain in September 2006 and I am already gettin’ some love from Google and Yahoo (thanks to my utmost ethical link building techniques of course and my outstanding on-page optimization skillz - jk). For the terms “Online Marketing Blog” and “Internet Marketing Blog” I am on the first page of […]
Measuring Brand Awareness with Paid Search
Oct 4, 2006 Michael BritoAwareness and consideration are fundamental metrics used to measure the effectiveness of paid search. One of the most common ways to measure these two metrics is to simply monitor the impressions and clicks. Impressions are usually associated with awareness and clicks are associated with consideration. But using this methodology can be deceiving. Assuming that when […]
