For the last year, I have tried to engage with the small circle of social CRM influencers. I have followed many of them on Twitter; retweeted their good content, linked to them from my blog posts ...
Browsing: Social CRM
According to the 2011 Cone Online Influence Trend Tracker released back in August, four-out-of-five consumers have changed their minds about a recommended purchase based solely on negative information they found online from the social customer. This ...
Hat tip to GlobalWebIndex for sharing this data with me. We talk a lot about the social customer, but rarely do we look at their behaviors within the global landscape. What’s important to note about the ...
The global rise of social media usage has presented a huge opportunity for companies that want to acquire new customers and retain existing ones. With the amplified voice and influence of the social customer, it’s much ...
The cycle started just this time last year when Attensity acquired Biz360 and Lithium aquired ScoutLabs. This time, the roles are a little reversed. Just last week, Meltwater Group (Client) acquired social CRM start up Jitterjam ...
Not only are these social technologies driving innovation in the way consumers and business interact with each other, they are also mentioned in my upcoming social business book, Smart Business, Social Business. What I have learned throughout my ...
I am not the kind of guy that can predict future shifts in organizational business models or trends in social media like my two colleagues Steve Rubel and David Armano. And, I am clearly not as ...
Yes, it’s a big deal. Yes, we live in a society where social customers are engaging with brands on the web. And, while Social CRM is a buzzword cited day in and day out by industry ...








