I anticipate that it will be a great discussion as they will be sharing case studies, best practices, and other insights into corporate blogging and social media. These are people who not just theoretically talk about social media; but also execute and are held accountable for the results. My good friend and colleauge, Ken Kaplan from Intel will be presenting.

Scheduled to present are senior executives and managers from:

• Cisco Systems
• Intel
• Wells Fargo
• Walmart
• UPS
• Kaiser Permanente
• Graco
• The Home Depot

Topics up for discussion include disclosure, measuring ROI, managing teams, legal issues, BtoB, working with agencies and creating great content.

This is going to be an amazing half-day, and it’s only $200 to attend.  We hope to see you there!

If you want to attend and do something good for charity in the process, you can bid on a few conference passes they’ve put up on eBay.  100% of the proceeds (every penny!) is going to some very well-deserving causes.