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[Video] Becky Carroll talks about her book – The Hidden Power of Your Customers

Social Media 18 Sep 2011

I had the pleasure of spending time with my dear friend Becky Carroll during the Lithium Likes To Love World Tour #L2LTour last week in Orange County. I asked her to do a quick video about my favorite chapter of her new book, The Hidden Power Of Your Customers. Chapter 9 – Culture of Customer of Service is all about change management, employee engagement and changing the mindset of the entire organization.

About the author

Michael Brito

Michael Brito is a Senior Vice President of Social Business Planning at Edelman Digital. He helps his clients transform their organizations to be more open, collaborative and socially proficient; with the end result of creating shared value with employees, partners and customers. Prior to Edelman, Michael worked for Intel and Hewlett Packard in various social media marketing roles. Opinions posted here are his own. Feel free to follow him on Twitter, subscribe to this blog or read some more of his content on Social Business News.

  • http://twitter.com/vascocv vasco vasconcelos

    Just started reading that book :)

  • http://www.britopian.com Michael Brito

    thanks Rich! @maddiegrant is an amazing writer for sure!