- You follow 100K people and they all follow you back.
- You follow 100K people and 200K follow you back (this person has more influence than the previous).
- You have a low (follower/followee) ratio because you un-follow the majority of the people who you previously followed.
- You go to the local grocery store and a random person shouts “Hey, I know you! I follow you on Twitter and RT everything you share”.
- You have a personal Facebook Fan Page (it doesn’t matter how many people like you either. The mere fact that you have one is all that matters).
- Your twitter CTR is 38% on all the links you share about YOU.
- Others randomly RT YOUR Klout score (keyword – RT)
- You get invited to speak at every social media conference (even if you have to pay for your own travel, you still have influence).
- You check in to a random location on Foursquare and it turns into a Tweetup in honor of YOU!
- You get your profile image on Fast Company; you Tweet it, it gets RT’d … and the cycle continues.
In case you didn’t get it, I am being completely facetious with this post. I personally think that anyone who considers themselves to have “real influence” just because they have a certain amount of followers or fans is a complete joke. My opinion only.
There are only 3 things that I care about having influence over; my family (and friends), my co-workers and my clients in that order. Everything else is irrelevant.