Social Media Blog by Michael Brito
Insights into the social web & real
time community engagement
time community engagement
I am not sure where to start so I will just write what comes to mind and hope it makes sense.
For my entire professional career, I have been lucky enough to work for some really awesome companies like Sony, HP, Yahoo! and Intel. I don’t think I am anything special but I have always found myself to be at the right place at the right time; and of course, living in the heart of Silicon Valley doesn’t hurt either. And, while I have learned a lot from my experiences at these companies it really is time for change.
Intel has really been a special place for me. I have grown personally and professionally during my time there and have built some really awesome relationships. The entire web marketing team (Jessica, Melissa, Eva, Denise, Matt, Mike, Kim, Suzanne, Annie, Lisa, Doug, Carolina and Bob) has been instrumental in my growth and development. [...]
I had a chance to catch up with Marla Erwin from Wholefoods, Michael Stelzner from Social Media Examiner, Tim Supples from Citrix, Jennifer Zeszut from Scout Labs and my boyee Sonny Gill to get some key insights from the conference. (photos here if interested)
Hat tip to Jeremiah Owyang for presenting this last weekend at Blogworld 2009; thank you.
During my time at HP, I remember several discussions about launching a printer blog to engage with consumers. This didn’t go over well with some because at that time, HP was struggling with giving up control of brand messages. Since then, they have done an extremely good job embracing social media and have launched some really cool and innovative programs.
We all know that many brands still struggle with this concept of giving up some control of the brand; and are scared to death about allowing comments on their blogs/communities in fear of negative comments.
Problem solved, or unsolved depending on how you look at it. Welcome Google Sidewiki!
Google Sidewiki allows anyone to leave a comment on any webpage out on the social web. It does require users to download a plugin and comments are stored to [...]
