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Behind the scenes at the Elite Retreat 2009

Social Media 24 Feb 2009

I met ShoeMoney last summer in Orlando during an Izea Board Meeting; and since then we have worked together on a few minor projects for Intel.  He called me a few weeks ago and asked me if I wanted to present at the Elite Retreat in San Francisco.  I am sure he only called me because I was local to the 415 … haha.

Nonetheless, I had a really great time and met some really cool peoples. It was great to see a room full of young entrepreneurs learning from the best of the best.  I met Chris Winfield and DK or the first time; and also caught up with my boys from Unique Blog Designs, Neil Patel (and he’s not THAT BIG OF A DEAL with his PR7 blog), Stephan Spencer and a few others.  And, it was also great to see Shoe coaching the attendees. 

My presentation – which I will be posting sometime this week – highlighted Intel’s approach to social media; and cited examples of the alignment we have with the Forrester’s social media objectives: listening, talking, energizing, supporting and embracing the community. I tried to be as relevant as possible but it was tough because most were entrepreneurs and didn’t work in the enterprise side of the house.  Hopefully, someone absorbed a nugget of info that they can use as they build their business. 

Here is some video footage from the conference:

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About the author

Michael Brito

Michael Brito is a Senior Vice President of Social Business Planning at Edelman Digital. He helps his clients transform their organizations to be more open, collaborative and socially proficient; with the end result of creating shared value with employees, partners and customers. Prior to Edelman, Michael worked for Intel and Hewlett Packard in various social media marketing roles. Opinions posted here are his own. Feel free to follow him on Twitter, subscribe to this blog or read some more of his content on Social Business News.

  • http://natewhitehill.com Nate Whitehill

    Great seeing you at Elite Retreat! UBD is looking forward to working with you more in the future, bro!

  • http://10e20.com Chris Winfield

    It was great to meet you Michael!

  • http://www.purposeinc.com purposeinc

    Thanks for the chance to roll on the video. It was a pleasure to meet you, and as I posted on my blog, great to see the type of integrity and respect you bring to the online world.

  • http://www.internet-marketing-online-plans-and-strategies.com/ Fred Roberts

    Nice to see you Micheal at the Elite Retreat.

  • http://www.emergence-media.com Daniel Riveong

    Hey Michael,

    Long time no see. So are you posting that PPT anytime soon? I’m fairly curious about how a large company like Intel does something so fast moving. It seems you guys are doing it awesomely well, but would love to see your deck.

    By the way, my agency, e-Storm, is doing a project with SMC now. So, I’m sure I’ll see you around at the next SMC event or some other way.

    Cheers,

    Daniel