Comments on: Social Bookmarking learning series at Cisco Systems http://www.britopian.com/2008/09/16/social-bookmarking-learning-series-at-cisco-systems/ Social Media Blog written by Michael Brito. Tue, 07 Feb 2012 20:58:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Rick Wilson http://www.britopian.com/2008/09/16/social-bookmarking-learning-series-at-cisco-systems/#comment-24480 Rick Wilson Thu, 18 Sep 2008 19:29:29 +0000 http://www.britopian.com/?p=209#comment-24480 Competition in consumer markets is restructuring in daring new ways right now. The more familiar battleground of product against product or retailer against retailer is being trumped by larger contests between coordinated systems. This new go-to-market landscape has product manufacturers and retail partners collaborating to create new business models that win over consumers from other combinations of players. To beat competitors and gain share, companies are starting to see they must create tighter and more strategic system wide alliances to drive differentiated new experiences for consumers. Recent changes in customer markets and legal precedent are making it increasingly obvious to some brand manufacturers and their marketplace partners that they must start thinking and acting this way. Yet after decades of bitter power struggle between brand owners and powerful dominant retail players, companies that stand to gain the most seem unable to grasp the differentiation and growth possibilities of competing as united value systems. Learn more: http://www.chicagostrategy.com or my marketing blog: http://360degreeview.blogspot.com Competition in consumer markets is restructuring in daring new ways right now. The more familiar battleground of product against product or retailer against retailer is being trumped by larger contests between coordinated systems.

This new go-to-market landscape has product manufacturers and retail partners collaborating to create new business models that win over consumers from other combinations of players. To beat competitors and gain share, companies are starting to see they must create tighter and more strategic system wide alliances to drive differentiated new experiences for consumers.

Recent changes in customer markets and legal precedent are making it increasingly obvious to some brand manufacturers and their marketplace partners that they must start thinking and acting this way. Yet after decades of bitter power struggle between brand owners and powerful dominant retail players, companies that stand to gain the most seem unable to grasp the differentiation and growth possibilities of competing as united value systems.

Learn more: http://www.chicagostrategy.com
or my marketing blog: http://360degreeview.blogspot.com

]]> By: Michael Brito http://www.britopian.com/2008/09/16/social-bookmarking-learning-series-at-cisco-systems/#comment-24411 Michael Brito Thu, 18 Sep 2008 05:23:08 +0000 http://www.britopian.com/?p=209#comment-24411 Hey Brad - thanks for the comment. I was/am really impressed with what Cisco is doing in this space!! Keep up the good work ... and please send me your twitter profile. Hey Brad – thanks for the comment. I was/am really impressed with what Cisco is doing in this space!! Keep up the good work … and please send me your twitter profile.

]]> By: Brad Wrage http://www.britopian.com/2008/09/16/social-bookmarking-learning-series-at-cisco-systems/#comment-24389 Brad Wrage Thu, 18 Sep 2008 01:05:13 +0000 http://www.britopian.com/?p=209#comment-24389 As an employee at Cisco, It has been very exciting to go to many of these workshops. Our group is now using twitter. As an employee at Cisco, It has been very exciting to go to many of these workshops. Our group is now using twitter.

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