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Browsing: Archive for May, 2008

I did a search for “twitter manifesto” and I am sad to say that I was not the first to coin this phrase. Darn, there goes my legacy. For the last couple of months, my participation ...

Okay, it’s not really what you think; like a newsletter or magazine. POST (aka: the POST Method) is really the most effective acronym ever invented; ever since the four P’s of marketing. It’s a four-step approach ...

… at least on Cafemom it is.  Those were the words from Andrew Shue, Founder of Cafemom at Agency Bootcamp in Chicago. It was his response to my question to the panel: There is a lot ...

I have been invited to moderate a panel on social media next week in Chicago. The panelists include marketing and sales professionals from IZEA, Myspace, Bebo, Facebook and CafeMom. I am super excited to attend the ...

The other day, I was involved in a rather heated, yet enlightening discussion with a dude who really hates marketing; and I don’t blame him. Here is an excerpt of one of his comments: Yes, consumers ...

I came across this excellent resource (thanks Beth) this morning on several methodologies to measure social media. Rachel Happe, who blogs over at the Social Organization put together this quite awesome list of metrics used to ...