I’m a consumer and I demand to be heard!
Jan 29, 2008 Michael BritoYes, that’s right and I hope you are listening! You see, I just left your place of business and twittered my network (via my cell phone) about my experience there. And then when I get home, I am going to go online to YELP and write a review about your products and services. I hope […]
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Conversations: Real-time market research at your fingertips
Jan 19, 2008 Michael BritoWhile focus groups and research are valuable methods to learn about market insight, online conversations are a great way to gain real-time feedback about your products and/or services. It’s immediate, more cost efficient, and I would argue that the conversations are more authentic.
In focus groups, and I know this because I participated in a few […]
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