Budgets on the rise for Conversational Marketing

Nov 13, 2007 Michael Brito

I came across this interesting article about the growth projections of social media and conversational marketing over the next 5 years. According to the study, 81% of marketers said in five years, they will be spending as much or more on conversational marketing vs. traditional marketing initiatives. And, while conversational marketing still represents a small portion of today’s marketing mix, conversational marketing is expected to outpace traditional marketing by the year 2012. I’m glad they are finally getting it!

Technorati Tags: social media, conversational marketing


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3 comments »

Comment by KalisonNo Gravatar Subscribed to comments via email

November 13th, 2007 at 10:54 pm

Yeah, but let's just hope that they can have "real conversations" and not just marketing fluff.

 
Comment by KateNo Gravatar

November 14th, 2007 at 7:59 am

Hi, we are racing agains time to practise our seo skills at imaseocontest .do drop by and take a look

 

November 19th, 2007 at 4:54 am

I agree with this post and I think there is definitely a lot of potential for conversation marketing, just like social networking.

 

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