Social Media Blog by Michael Brito
Insights into the social web & real
time community engagement
time community engagement
Just recently, Top Rank Blog put together a comprehensive list of search and social media blogs which they update weekly. I, along with a few of my buddies from HP have also made the list. Most notably is Paul, who blogs over at Seobrien.com. If you want to make the list (which is an awesome back link) I suggest you read the following blurb, taken directly from their site.
Zvents is a complete events/calendar ecosystem, with search, event creation, calendaring, sharing and blogging tools (widgets, calendars) for promotion of local events. Their site looks very similar to Eventful.com although the search functionality is clearly superior and it certainly is a very clean site built entirely in Ajax.They have also built an API that provides programmatic access to objects stored within their site. These objects include events, venues, groups, users and tags.
While the site is cool indeed, the real question is how can a marketer use Zvents to promote products and/or services. Paul, who blogs over at Seobrien and also works for the company sums it up nicely:
When we think of events we typically think of those I’ve listed above, popular activities in which one can attend or participate. We easily overlook the fact that many of our more traditional daily activities are functionally events and therefore relevant to our [...]
If you have ever watched Law & Order, then you know who Fred Thompson is. He is also running for the GOP Presidential Nomination. Thompson and team are the first Republicans that have fully embraced the concept of social media. Let’s see, he has a Myspace and Facebook profile with about 2,500 friends each; and he’s on Twitter with 400 or so friends. He has a fairly new Youtube channel with 500 or so subscribers and 15,000 views; and his blog is completely optimized to ensure that his content travels; one characteristic of social media optimization. Lastly, he has an embeddable widget that allows for contributions to his campaign which is a great viral marketing strategy.
And, here is something really cool. It’s not his staff that is blogging, it’s actually Fred. And, it seems that his transparency (a characteristic of social media) on issues is helping him shoot up in [...]
