Social Media Blog by Michael Brito

Social Media in Politics: Fred Thompson and team embrace Social Media

If you have ever watched Law & Order, then you know who Fred Thompson is. He is also running for the GOP Presidential Nomination. Thompson and team are the first Republicans that have fully embraced the concept of social media. Let’s see, he has a Myspace and Facebook profile with about 2,500 friends each; and he’s on Twitter with 400 or so friends. He has a fairly new Youtube channel with 500 or so subscribers and 15,000 views; and his blog is completely optimized to ensure that his content travels; one characteristic of social media optimization. Lastly, he has an embeddable widget that allows for contributions to his campaign which is a great viral marketing strategy.
And, here is something really cool. It’s not his staff that is blogging, it’s actually Fred. And, it seems that his transparency (a characteristic of social media) on issues is helping him shoot up in [...]

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