Comments on: Communities Create Viral Marketing http://www.britopian.com/2007/03/21/communities-create-viral-marketing/ Social Media Blog written by Michael Brito. Tue, 07 Feb 2012 20:58:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: SamanthaCherley http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-50570 SamanthaCherley Thu, 26 Aug 2010 09:20:00 +0000 http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-50570 Companies can't work with communities because they now rely on the virtual environment where "all" communities have access to information. You can't just direct your campaign on a single community because you might loose important customers from other communities. You have to work on a multicultural level and you have to be very flexible with content. <br><br>Samantha Cherley - <a href="http://www.blairrewardscancellations.com/" rel=follow rel="nofollow">blairrewards</a> Companies can't work with communities because they now rely on the virtual environment where “all” communities have access to information. You can't just direct your campaign on a single community because you might loose important customers from other communities. You have to work on a multicultural level and you have to be very flexible with content.

Samantha Cherley – blairrewards

]]> By: magnolita http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-49934 magnolita Mon, 03 Aug 2009 10:19:00 +0000 http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-49934 I am doing a research on viral marketing. The purpose of this study is to analyze three successfulviral marketing campaigns. if you want to participate, please click this link:http://www.surveymonkey.com/s.aspx?sm=kir1HOU0ur4YjWIbqTy1QQ_3d_3d<br><br>Thanks I am doing a research on viral marketing. The purpose of this study is to analyze three successfulviral marketing campaigns. if you want to participate, please click this link:http://www.surveymonkey.com/s.aspx?sm=kir1HOU0ur4YjWIbqTy1QQ_3d_3d

Thanks

]]> By: Viral Marketing http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-19496 Viral Marketing Wed, 09 Jul 2008 19:54:32 +0000 http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-19496 @Michael Brito. Google has over 100 algorithms that determine serps, anchor text is just one. But perhaps I'm not linking for the sake of google. ;-) As for the 3 C's, they are military in nature. But in advertising, war strategies are often employed and Sun Tzu is a well known corporate tool. If all warfare is based on deception, then terms like Guerrilla Marketing in a corporate or small business setting should be no surprise. Deceptive forms of marketing will always persist. Look at food boxes like cereal for example, you will notice that some brands keep their prices lower and make it a point to advertise this. Yet if you look carefully, you will see that the measure of food in the boxes has decreased. One might argue, that's not deception, just read the information box. Yet, it's not entirely honest either. @Michael Brito. Google has over 100 algorithms that determine serps, anchor text is just one. But perhaps I’m not linking for the sake of google. ;-)

As for the 3 C’s, they are military in nature. But in advertising, war strategies are often employed and Sun Tzu is a well known corporate tool. If all warfare is based on deception, then terms like Guerrilla Marketing in a corporate or small business setting should be no surprise.

Deceptive forms of marketing will always persist. Look at food boxes like cereal for example, you will notice that some brands keep their prices lower and make it a point to advertise this. Yet if you look carefully, you will see that the measure of food in the boxes has decreased. One might argue, that’s not deception, just read the information box. Yet, it’s not entirely honest either.

]]> By: Michael Brito http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-18874 Michael Brito Fri, 06 Jun 2008 22:10:42 +0000 http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-18874 love the anchor text..but Google places little value in anchor text in the comment name field. I know of a guy who can rank you well for that and related terms. He's really good. Let me know. those C's scare me from a transparent perspective; almost like you'd *not you personally* would be trying to decieve the community. love the anchor text..but Google places little value in anchor text in the comment name field. I know of a guy who can rank you well for that and related terms. He’s really good. Let me know.

those C’s scare me from a transparent perspective; almost like you’d *not you personally* would be trying to decieve the community.

]]> By: Viral Marketing http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-18873 Viral Marketing Fri, 06 Jun 2008 21:47:59 +0000 http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-18873 Interesting, in Guerrilla marketing there are 3 C's, Cover, Concealment, and Camouflage. Interesting, in Guerrilla marketing there are 3 C’s, Cover, Concealment, and Camouflage.

]]> By: David http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-17504 David Sun, 20 Apr 2008 18:34:16 +0000 http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-17504 I think you nailed right it on the head when you say sometime a successful viral campaign was not originally planned to become a viral product. Per example Hotmail is one of the most successful viral success ever created, just because they thought of adding a simple signature on every outgoing e-mails asking the reader to subscribe to the free service. The real danger as a marketer is overdoing the message, and risk appearing as phony by the community. I think you nailed right it on the head when you say sometime a successful viral campaign was not originally planned to become a viral product. Per example Hotmail is one of the most successful viral success ever created, just because they thought of adding a simple signature on every outgoing e-mails asking the reader to subscribe to the free service. The real danger as a marketer is overdoing the message, and risk appearing as phony by the community.

]]> By: gayathriherath http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-16423 gayathriherath Mon, 24 Mar 2008 04:39:23 +0000 http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-16423 Has anyone out there heard about WideCircles.com. It seems like a way better service then wasting money on PPC. Apparently they are using refering websites ( forums, blogs, wiki, etc. ) and have a viral word of mouth distributed approach to it. My friend told me he got around 100 visits from single post which cost him $0.40c. I am going to give them a try today . In case you are intrested here is it. Has anyone out there heard about WideCircles.com. It seems like a way better service then wasting money on PPC. Apparently they are using refering websites ( forums, blogs, wiki, etc. ) and have a viral word of mouth distributed approach to it. My friend told me he got around 100 visits from single post which cost him $0.40c. I am going to give them a try today . In case you are intrested here is it.

]]> By: Mike http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-8413 Mike Wed, 19 Sep 2007 17:15:36 +0000 http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-8413 Viral marketing is similar in nature to a contagious disease, in the way it spreads. However, it's always beneficial to the business conducting the campaign. Because this type of marketing is so cost-effective, you get more for each advertising dollar you expend. Information about your product spreads naturally, so that almost everyone hears about it in a relatively short time frame. Viral marketing is similar in nature to a contagious disease, in the way it spreads. However, it’s always beneficial to the business conducting the campaign. Because this type of marketing is so cost-effective, you get more for each advertising dollar you expend. Information about your product spreads naturally, so that almost everyone hears about it in a relatively short time frame.

]]> By: Martin http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-3406 Martin Mon, 07 May 2007 18:37:49 +0000 http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-3406 When a good product goes viral it flies, you cannot beat a product that sells itself (compelling), coupled with a bit of humour. The internet has made it possible to share and distribute with ease, the power is now with communities online to share opinions, ideas, products and experience. You can buy, sell, invest, make money, go broke, befriend, make enemies, find love, get your heart broke all online. While the net goes viral with Web 2.0 we wait for Web 3.0 Total Immersion. When a good product goes viral it flies, you cannot beat a product that sells itself (compelling), coupled with a bit of humour. The internet has made it possible to share and distribute with ease, the power is now with communities online to share opinions, ideas, products and experience. You can buy, sell, invest, make money, go broke, befriend, make enemies, find love, get your heart broke all online. While the net goes viral with Web 2.0 we wait for Web 3.0 Total Immersion.

]]> By: Viral Marketing :: Gila Chess Blog http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-2345 Viral Marketing :: Gila Chess Blog Fri, 06 Apr 2007 19:12:51 +0000 http://www.britopian.com/2007/03/21/communities-create-viral-marketing/#comment-2345 [...] According to Britopian Marketing Blog, Communities create viral marketing:- ..And of course online, you have Myspace, Facebook, Linkedin, Digg, Stumbledupon and hundreds of other social media sites jumping in the scene daily. Within each of these online/offline communities consumers are talking and having conversations with each other. And, they are sharing opinions, experiences, advice, recommendations and commentary about products, services and companies usually based on real personal experience. This is viral marketing. [...] [...] According to Britopian Marketing Blog, Communities create viral marketing:- ..And of course online, you have Myspace, Facebook, Linkedin, Digg, Stumbledupon and hundreds of other social media sites jumping in the scene daily. Within each of these online/offline communities consumers are talking and having conversations with each other. And, they are sharing opinions, experiences, advice, recommendations and commentary about products, services and companies usually based on real personal experience. This is viral marketing. [...]

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