I started this blog in September 2006 and receive roughly 1,000 unique visitors, 2,100 page views and two new clients. Not bad for a blog that I only post entries in about once a week. The ...
Browsing: Archive for October, 2006
On 29 Oct 2006, In Blogging, Social Bookmarking, Social Media Optimization, by Michael Brito, 4 Comments
I recently stumbled upon a cool social bookmarking tool. Rather than having a bulk load of buttons (similar to mine – see below), you can simply add this one button and save a ton a real ...
On 19 Oct 2006, In Conversion Rates, Google, Online Marketing, Paid Search, by Michael Brito, 2 Comments
Google’s quest for taking over the Internet is continuing. They have released a public beta of its Website Optimizer, a new service that allows marketers to test various versions of landing pages to determine which one ...
I just spent all week at the DMA conference in San Francisco and I must say that Social Media was one of the hot topics of the conference. The two keynote speakers, Paula Sneed of Kraft Foods ...
On 04 Oct 2006, In Customer Experience, Google, Online Marketing, Paid Search, by Michael Brito, 1 Comment
Awareness and consideration are fundamental metrics used to measure the effectiveness of paid search. One of the most common ways to measure these two metrics is to simply monitor the impressions and clicks. Impressions are usually ...
I realize that some have opted to call Social Media Optimization something different like Social Media Marketing and vice versa. Given that this is somewhat of a new concept, I understand the friendly debate. Based on ...
Many times, I read in various blogs and forum posts that a solid SEO strategy (with good rankings) is good enough to attract visitors to a website. I completely disagree with this view. While SEO is ...
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Blog Your Way to Success in Business
October 31, 2006, 8 -
New Social Bookmarking Tool
October 29, 2006, 4 -
More Tools from Google
October 19, 2006, 2 -
DMA and Social Media
October 19, 2006, 0 -
Measuring Brand Awareness with Paid Search
October 4, 2006, 1 -
Social Media Optimization and Social Media Marketing
October 2, 2006, 4 -
Both Paid and Organic Search Are Equally Important
October 2, 2006, 3
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Blog Your Way to Success in Business
October 31, 2006, 8 -
New Social Bookmarking Tool
October 29, 2006, 4 -
More Tools from Google
October 19, 2006, 2 -
DMA and Social Media
October 19, 2006, 0 -
Measuring Brand Awareness with Paid Search
October 4, 2006, 1 -
Social Media Optimization and Social Media Marketing
October 2, 2006, 4 -
Both Paid and Organic Search Are Equally Important
October 2, 2006, 3
Socal Business Book
