Social Media Optimization (SMO): A New Marketing Phenomenon

Aug 29, 2006 Michael Brito

Social Media Optimization (SMO) is a concept defined by Rohit Bhargava of Ogilvy Public Relations Worldwide.  The concept of SMO makes perfect sense with the emergence (in some cases, domination) of social media sites like myspace, digg, del.icio.us and youtube.  Basically, SMO is about implementing changes to a site (or blog) so that others can […]

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Danny Sullivan Leaving Search Engine Watch

Aug 29, 2006 Michael Brito

I just read that Danny is leaving searchenginewatch.com and will no longer be hosting the search engine strategy conference. Too bad. Here is the article straight from his blog.
Technorati Tags: Danny Sullivan, ses, search engine watch, search engine strategies 

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